Broken links and missing images, explained.
Plain guides for Shopify store owners. Most of this you can fix yourself.
Want to see what is actually broken first? Run the free checker.
- Shopify collection image not showing: where to look
The collection image is set in the admin, but your theme decides where it appears. How to check the image, the collection template and the theme settings.
- Dropshipping images broken on Shopify: how to find supplier-hosted images
Why supplier images stop loading on a Shopify store, how to list every image not hosted by Shopify, and how to move them to your own Files.
- Shopify CSV import not importing images: what to check
Shopify downloads each image from its URL during a CSV import. The URL rules, row layout and common mistakes that leave products without pictures.
- Shopify product image not showing on the storefront: what to check
A product image shows in the admin but not on your store. Check status and publishing, the image file, your browser, the theme and apps, in that order.
- Shopify image over 25 megapixels: how to resize it and upload
Shopify limits product images to 25 megapixels and 20 MB. How to check your image's pixel count, resize it, and which size to aim for.
- Shopify variant image not changing when a customer picks an option
Each Shopify variant can have one image. How to assign it, why the gallery may not switch, and what to check in the theme.
- Shopify 404 errors: where they come from and how to fix them
Why Shopify stores end up with 404 pages, which ones are worth fixing, and how to fix deleted products, changed handles and broken links in content.
- Missing product images on Shopify: causes and fixes
Deleted files, hotlinked supplier images, removed apps and theme changes: why Shopify product images go missing and how to fix each cause.
- Do broken links hurt your Shopify store's SEO?
What Google actually says about 404s, where broken links really cost a Shopify store, and which ones to fix first.
- How to find and fix broken links on a Shopify store
A step-by-step walkthrough for finding broken links and missing images on Shopify with free tools, and fixing each kind.